Kamppi Helsinki shopping centre / CBRE Finland Oy
Marketing services & event productions 09/2020-
Event productions + event marketing
Events themes and program planning. Artist & performance bookings. Event decorations. Digital marketing materials and social content including influencer collaborations.
10/2024: Lasten päivä (Kids day at Kamppi including live music shows, mascots, princesses, games and art)
05/2024: Kamppi x Siivouspäivä (Sustainability talk and second hand sales)
01/2024: Hyvän olon lauantai (Wellness Saturday)
10/2023: Lasten päivä (Kids Day at Kamppi)
06-08/2023: Kampin Taidekesä (Kamppi summer of arts) installation & events including opening event and monthly art workshops for the customers.
05/2023: Kamppi Talks, inspirational panel discussions (theme: motherhood)
10/2022: Lasten päivä (Kids Day at Kamppi)
05/2022: Kamppi Talks, inspirational panel discussions (theme: wellness and sustainable shopping)
08/2021: Kamppi 15 Years Anniversary, Kamppi Garden giant flower installation and live stream event production.
Social media content production
09/2020-01/2024: Instagram & Facebook content, SoMe campaigns
Instagram live productions
2021-2024: themes and IG-live scripts, collaboration with influencers and the stores, marketing materials
Nordic Wellness Group Oy / Nordic Fit Mama online courses for mothers 2017-2021
Outsourced CMO & Business development consultant: Data driven marketing in every step of the customer journey. Sales campaigns and email marketing. Nordic Fit Mama website and marketing materials / visuals. More than 100% sales increase within 12 months.
Telakka Workwear / Added Value Design Oy, 05-10/2020
Marketing Project: Marketing Strategy & execution, opening new online store, social media campaigns
Lavli living room concept store
Creation, management & operation 2015-2017
Lavli living room – A wellness concept store in the heart of Helsinki comprised: Lorna Jane activewear shop, tea bar, wellness studio for boutique training classes, speakers and other wellness events. Lavli living room offered a space for private and business functions, temporary art exhibitions, work space and lounge to chill out and gather. As well as serving consumers, it served companies by offering them pop up spaces.
"Paikka näyttää, tuntuu ja tuoksuu ihanalta! Uskomaton rohkeus ja intohimo luo tälläistä! En voi kuin nostaa hattua ja inspiroitua." -Saara
Lorna Jane activewear
Launching & distribution in Finland 2012-2018
- Collaboration with international, fast growing company.
- Building brand awareness & customer engagement from scratch.
- Opening and running the e-commerce 7 years, customer service, stocking and logistics
- Market entry: Marketing and sales strategy & implementation
- Sales operations online and at the pop up shops
- Lavli’s monthly wellness events, collaborations with several wellness chains and influencers.
- Social media content production and campaigns.
- More than 100 pop up shops and events annually.
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Lorna Jane got 5-20 media hits/monthly and numerous magazine cover hits, securing coverage of 0,5-3,0 million per month.
- Opening of Lorna Jane shop at Lavli living room, 2016-2017
- As a 1-woman organisation, over 700,000€ worth of active wear was sold via Lavli online shop & events.
Contact us
You may also contact us by phone +358 50 3267757.